Inhabitat


Laura Fenton

May 27, 2009

Green Buildings Now Have a Home at The New York Times

by Laura Fenton

sustainable design, green building, sustainable architecture, nyt real estate search, new york green real estate, leed certified housing

The New York Times has quietly added a new search item to their online real estate section that is sure to please anyone in the market for eco-friendly new digs. You can now search for “green buildings” along with other popular features like dishwashers, swimming pools and pre-war buildings!

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April 11, 2009

Smart Green Advertising From Cardboardesign

by Laura Fenton

recycled cardboard furniture, cardboardesign, cardboardesign cardboard campaign, the cardboard speaks, recycled materials, environmental activism, eco activism, green advertising campaign, recycled materials campaign, reduce waste campaign

A pioneer in eco-conscious design and a leader in green marketing, Cardboardesign is a company that makes furniture and home accessories out of recycled honeycomb cardboard. In partnership with an advertising agency, Cardboardesign created a promotional campaign entitled ‘The Cardboard Speaks.’ Cardboardesign developed a series of cardboard thought bubbles, which all had witty phrases like, “One man’s trash is another man’s stylish, contemporary coffee table.” These signs were then placed into stacks of cardboard that had been set out onto New York City streets for recycling.

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